What does it consist?


At Gentera we are committed to the generation of social value aligned with our strategy, strengthening our entrepreneur culture and financial education, basic attributes of our business model. Therefore, we assign 2% of net annual profits to create the corporate social responsibility fund.


Our strategy includes:



- Fundación Gentera
- Corporate responsibility in all Gentera’s companies



With the participation of clients and employees we carry our corporate social responsibility strategies aimed to support the most needed communities through:


- Día Compartamos con la Comunidad
- Financial education training for employees, clients and the community
- Donations and strategic alliances with non-profit organization which spread education in the communities where we have presence
- Fundación Gentera’s volunteering program, through which we promote employees’ participation in their communities and with non-profit organizations
- Sustainable development and actions to protect the environment through the environmental plan


In 2017 Fundación Gentera and the Social Responsibility Fund invested over $68 million pesos for social responsibility actions